WORK - IN THE WORLD
Contracted and Freelance Work
While working with Capsa Ventures LLC, I had the opportunity to work on multiple subsidiary brands. These include Canvas Properties, Rodadora Homes, Fourth&, and Assurance Roofing. I gained experience working directly under the VP of Marketing in roles such as a creative director, art director, brand strategist, and website designer. This is a sample of the brands I've worked on.
Changing the way Austin is built.
Capsa Ventures is a real estate development company that focuses on sustainable and innovative solutions. I worked as a general brand strategist for Capsa Ventures. My role included a website redesign, logo upgrades, website maintenance, and swag design.
Yogi Community Center
Withington Wellness was a freelance project that included a couple of logo designs, a website header, and business card designs. It
is a community of uniquely-certified yogi trainers. The designs
required a quiet modesty that was powerful enough to be a brand
but remained respectful of the text's sacred origin.
Greater Austin Real Estate
Canvas Properties is the real estate sister company to Capsa Ventures. I created advertising content for our agents that were used across various social platforms.
Rodadora is a development project that has just been taken underway. We partnered with BDX Media to create renderings of the unique homes. I finalized the Rodadora branding, designed a website for the neighborhood, and art directed multiple billboard designs.
In front of the Rodadora property, there is a conveniently located billboard that we will use to advertise our new community of steel-framed homes. I was tasked with designing multiple iterations of billboards including a modular design that would involve only changing the left half of the billboard throughout the development.
Green Condos in East Austin
Fourth& is a mixed-use complex in East Austin that includes shell commercial space and residential condominiums. My work with this brand included a refresh campaign, website management, model unit staging, and lobby staging.